Media Releases
Click here to view the Media Release for The Red Fox launch
Launch of The Red Fox
Publicity Schedule
| Date | Media Outlet | Description |
| Sunday, July 13 | Sunday Herald Sun | Mike Sheahan’s article/review "Never Outfoxed" |
| Monda, July 14 @ 10:30am | ABC Radio Central (NT, Adelaide, Perth) | Barry Nicholls interview with Ben Collilns |
| Tuesday July 15 @ 11:15am | 3AW 693 | Neil Mitchell interviews Peter Smith |
| Thursday, July 17 @ 11am | Various Media | Launch of The Red Fox at MCG Long Room |
| Thursday July 17 |
Nine News Seven News Ten News Fox Sports News |
Coverage of launch Coverage of launch Coverage of launch including footage of Jim Stynes, Hassa Mann speaking, and archived Norm Smith footage Coverage of launch, including footage of Jim Stynes, Hassa Mann speaking, and archived Norm Smith footage |
| Friday July 18 |
Herald Sun The Age 3AW 693 SEN afl.com.au melbournefc.com.au geelongfc.com.au |
Mike Sheahan’s article “Letter out of the Norm” Daryl Timms (The Pulse) full-page coverage of launch Geoff McLure (Sporting Life) “Blues and close shaves: Legend of Norm Smith” Talkback Talkback Article on the book, by Matt Burgan Article about book and launch Article about book and launch, with video clips |
Upcoming Media
| Date | Media Outlet | Description |
| Sunday, July 20 | The Sunday Age | Review of Book |
| July, 2008 | Northcote Leader | Review of Book |
| Tuesday, July 23 | SEN Hungry for Sport | Interview with Peter Smith and Kevin Bartlett |
| Tuesday, July 29 @ 10:45am | ABC Radio Conversation Hour | John Harms Interviews Peter Smith |
| Sunday, July 20 | AFL Game Day | Feature on book |
| Sunday, July 20 | Sunday Herald Sun | Sports section giveaway of book |
| Sunday, September 7 (Fathers’ Day) | Wide World of Sports | Feature on book |
| Sporting Traditions | Lionel Frost reviews book | |
| Afl.com.au | Article on book | |
| Inside Football | Feature on book, written by Russel Holmesby |